If you want to grow your brand,
you have to get your ship together.
We help outfit growth-focused companies
with brand & story assets.
We do this through Fractional and Ongoing client partnerships. With 15+ years of experience in creative direction, brand design, graphic & print design, web design & development, commercial videography & photography, we are able to step in where it makes the biggest difference. We join your crew and lead where you need it most.
Our Approach
A Brand isn’t a Straight Line.
You don’t need a linear, cookie-cutter, one-size-fits-all solution to your marketing. You need a partner that discovers who you and your audience are and works in tandem with you to reach them; to solve the problems they’re facing.
We will get to know your history and leadership structure, research your market(s) and competitors and identify strengths & weaknesses in your brand and business approach. That way we start from who you are and don’t just input our ideas over your company or organization.
What's the Process?
Discovery Call
The primary goal is to hear from you about what you’re looking for and to let you know who we are and what we do. There is no commitment to anything at this point and we always try to offer valuable feedback, even on this initial call.
Partner Level
If the Discovery call results in a good rapport and an agreed direction for work together then we will move in to determining what partnership looks like for us. We don’t take a linear approach to partnership. It’s based on what you need!
Set Sail
When we have partnership determined, we get to work! It won’t take long for you to feel the wind in your sails as we make progress together on your brand, your story, your marketing approach and more. this is where it gets fun!
People don’t buy the best products and services. They buy the ones they understand the fastest.
Donald Miller, Author of Building a Storybrand
Partnership
What does it look like?
What we do always comes from knowing who we are partnering with. The more we know and the greater understanding that we have of your values, audience, strategy, goals, etc. the better we are at coming aboard in the right places. The end result is assisting you in outfitting a ship that will carry your brand & business further than you could imagine!
Design & Development
Brand Identity
We concept & design logo’s from scratch with an incredible network of artists and designers that we bring on to fit your unique needs. We are involved in every step of the process.
Web Design & Development
Websites
Custom WordPress sites using a powerful Responsive Framework. While most sites are built in-house, we also work with great developers on other platforms as well. When we know what you need, we’ll know what to build.
Graphic Design
Brand Versatility
If your brand stays locked into a singular style or application it will fail a basic versatility test. What this means is that you’re not able to approach various platforms or promotional elements uniquely without concern for stretching your design “too far.” The reality is that if your Brand Structure is solid then it will be able to carry the load of countless other promotional avenues without any concern for compromising the whole. Your brand should be able to carry the weight of diversification.
Print Design
Brand Implementation
Brand Implementation carries a broad spectrum of potential. In reality, this is probably the most enjoyable part of the process! When you begin to see your logo, messaging, colors, style, etc. displayed on signage, merch, business cards, social media profiles and covers, vehicles, menus, product packaging…this list can go on and on! Good brand design provides a base and a guide for implementation that gives room for clarity and creativity! Both of those are necessary to grow!
Recent Websites
Merchant is an design & development group with efficient and responsive theme builder & custom capabilities. While we design websites as stand alone projects, most of our builds are included within our monthly & Annual partnerships.
Focused Forward ADHD
Book Landing Page & eCommerce
Tapestry International
Non-Profit International Organizational
New Media Advisors
Digital Marketing Strategists
Community Bridge Crossfit
Non-Profit Personal & Group Fitness
Rose & Stag Woodworks
Local Handcrafted Woodwork Shop
Logo Design
Logo’s designed have been a part of brand initiatives & visual identity
developed as well as rolled into partner contracts.
Let’s Chat About Your Vision!
We’d love the chance to answer your questions or give you more clarity on something that you need. Submit the quick form and we will reach out as soon as we can!