We help outfit growth-focused companies
with brand, web & story assets.
We do this through Project, Fractional and Ongoing client partnerships. With 15+ years of experience in creative direction, brand architecture & design, graphic & print design, web design & development, commercial videography & photography, we are able to step in where you need.
What’s it look like?
In case it isn’t obvious yet, ships are our thing. More appropriately, our thing is the language and imagery that shipping provides for businesses and partnerships. You’ll catch on! We break projects and partnerships into three phases:
Swab the Deck.
Every business and organization needs a good brand and marketing clean-up. Most of the time you aren’t starting from scratch and you just need a partner to put fresh eyes on assets, strategies, platforms, etc. This can be project oriented or, more often, a fractional role that we fill for you while you’re building and growing.
Steer the Ship.
Partnership means we have established trust. So as we move past the clean-up and strategy phase and move into implementation, we are able to take the helm for a time as we are working through your various design and production phases. This is typically a 6-12mo timeframe.
Stay the Course.
We do work that matters to you. So, after a season, we reach a point where we are releasing things, observing them and revising as needed. After all, that’s the nature of marketing. At this point, we might be handing off the ongoing responsibilities to your team or you may keep us on-board longer term.
Our Process
Non-Linear Approach
You don’t need a cookie-cutter, one-size-fits-all solution to your marketing. You need a partner that discovers who you and your audience are and works in tandem with you to reach them; to solve the problems they’re facing. We will get to know your history and leadership structure, research your market(s) and competitors and identify strengths & weaknesses in your brand and business approach. That way we start from who you are and don’t just input our ideas over your company or organization.
If you want to grow your brand,
you have to get your ship together.
What Comes First
Getting on Board
#1
Discovery Call
The primary goal is to hear from you about what you’re looking for and to let you know who we are and what we do. There is no commitment to anything at this point and we always try to offer valuable feedback, even on this initial call.
#2
Partner Level
If the Discovery call results in a good rapport and an agreed direction for work together then we will move in to determining what partnership looks like for us. We don’t take a linear approach to partnership. It’s based on what you need!
#3
Set Sail
When we have partnership determined, we get to work! It won’t take long for you to feel the wind in your sails as we make progress together on your brand, your story, your marketing approach and more. this is where it gets fun!
Partnership
What can it look like?
What we do always extends from knowing who we are partnering with. The more we know and the greater understanding that we have of your strategy, goals, values, vision, etc. the better we are at coming aboard in the right places. The end result is assisting you in outfitting a ship that will carry your brand & business as far as you want to go!
Design & Development
Brand Identity
We concept & design logo’s from scratch with an incredible network of artists and designers that we bring on to fit your unique needs. We are involved in every step of the process.
Web Design & Development
Custom Websites
Custom WordPress sites using a powerful Responsive Framework. While most sites are built in-house, we also work with great developers on other platforms as well.
Graphic Design
Brand Versatility
If your brand stays locked into a singular style or application it will fail a basic versatility test. What this means is that you’re not able to approach various platforms or promotional elements uniquely without concern for stretching your design “too far.” The reality is that if your Brand Structure is solid then it will be able to carry the load of countless other promotional avenues without any concern for compromising the whole. Your brand should be able to carry the weight!
Print Design
Brand Implementation
Brand Implementation carries a broad spectrum of potential. In reality, this is probably the most enjoyable part of the process! When you begin to see your logo, messaging, colors, style, etc. displayed on signage, merch, business cards, social media profiles and covers, vehicles, menus, product packaging…this list can go on and on! Good brand design provides a base and a guide for implementation that gives room for clarity and creativity! Both of those are necessary to grow!
Our Team
Future Shipmates
Jared McClellan
Owner, Brand Architect & Senior Designer
Jared is a serial creator and entrepreneur. For almost 15 years, he’s specialized in storytelling. Everything from Brand & Web Design to Screenwriting & Music Video Direction. His chief desire is to see local businesses and their communities, thrive. Jared lives in Oklahoma with his wife, Bekah and their seven kiddos.
Matt Beasley
Senior Web & Software Developer
Matthew is a software developer whose education, experience, and interests vary from researching Artificial Intelligence applications to creating personal and corporate websites and web-based Learning Management platforms. Matt lives in Oklahoma with his wife, Joanna and their two kiddos.
Catherine Goodspeed
Systems Consultant & Global Business Admin
Catherine is trained as an engineer and got her start at the Department of Transportation. She loves developing internal systems. She lives and breathes Excel. She & Foster work remotely & internationally looking for global opportunities to partner with businesses.
Foster Goodspeed
Senior Client Manger & Onboarding Specialist
Foster is a creative and a serial connector. He wants to see businesses grow and have what they need to be effective. His background in local business & management gives him a personal touch in everything that he does. He and Catherine live and work internationally.
Let’s Chat About Your Vision!
We’d love the chance to answer your questions or give you more clarity on something that you need. Submit the quick form and we will reach out as soon as we can!